Category: Uncategorized
Global Pharmaceutical Leader
AT A GLANCE
- COMPANY
King’s College Hospital National Health Service (NHS) Foundation Trust - INDUSTRY
Healthcare - ROLES
Clinical and non-clinical
The TrueBlue Family of Brands
Boosting employee engagement and recruitment marketing for a global biopharmaceutical leader
Estimated Reading Time: 1 minute 30 seconds
Studies show that the simple act of expressing gratitude has a ripple effect, affecting not only the grateful person and the recipient, but anyone who witnesses it. Introduce this chain reaction on a grand scale, and the effects become exponential.
We applied this “science of thanks” to engage employees and attract talent for King’s College National Health Service (NHS) Foundation Trust, one of the busiest NHS trusts in the UK.
We developed a larger-than-life employee engagement campaign that would recognize employees, capture the attention of candidates, and showcase the Trust’s values.
We captured images of 166 clinical and non-clinical staff members at all King‘s College Hospital NHS Foundation Trust sites and collected 350 employee-submitted messages of thanks. Then, we plastered large-scale installations across Kings’ three main sites, including a huge projection onto the outside of the hospital at their central location.
The campaign inspired renewed feelings of inclusion and engagement among staff and there was a sharp increase in recognition.
In addition to the employee engagement benefits, campaign assets were leveraged on a custom careers portal and in targeted recruitment marketing campaigns, generating a brilliant, diverse talent pool to provide outstanding care and continued innovation for King’s.
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TrueBlue December 2021 Security Update
At TrueBlue, protecting our clients, candidates, and associates from online security risks is a critical part of our work. Our Cybersecurity Team consistently stays ahead of security issues and addresses any threats as quickly as possible.
Apache Log4j Vulnerability (CVE-2021-44228):
Recently, a widespread vulnerability was identified in software (Apache Log4j) commonly used by many businesses. This vulnerability has exposed some of the world’s most popular applications and services to a potential cyberattack.
Our TrueBlue Cybersecurity Team responded to this vulnerability immediately, and all internal systems which were vulnerable to the Log4j vulnerability have been remediated. We are working closely with our vendor partners to ensure remediation of their tools and environments, ensuring the security of our network and telephony infrastructure, identity and access management tools, backup solutions, and our entire security suite of tools.
There are no indicators of compromise (IOCs) in our environment or through any third-party access to our environment. However, we continue to actively monitor our environment with active vulnerability scanning and automated endpoint detection and response (EDR).
Kronos Ransomware Attack:
HR management company Ultimate Kronos Group (UKG) was recently hit by a ransomware attack. While TrueBlue does not utilize the Kronos tool directly for HR or payroll processes, we do have some clients that are connected to Kronos.
To protect our assets, we have disabled internet connectivity to the Kronos platforms out of an abundance of caution. For the near term, all connections and downloads from their systems will remain disabled until we can independently verify that they pose no threat to our systems and assets. We will continue to actively monitor for vulnerabilities and use automated endpoint detection and response (EDR).
How you can support Juneteenth as an Ally
Here are a few suggestions…
Learn more about the history of the day: https://juneteenth.com/history/
Read books written by Black authors and poets: Books by Maya Angelou, Toni Morrison and Ralph Ellison are just a few iconic Black authors and poets. Also, check out your local Black-owned bookstore (or buy from them online). From fun picture books (like The ABCs of Black History) to YA novels (like The Hate U Give), there’s a book out there for whole family.
Support black-owned businesses: Whether you’re in the market for your own Telfar bag, a little self-care, or even an upgrade to your home decor, show your support to these brands.
